Idea Generator
Not sure what to build? Start with your own website.
The Idea Generator scans your site and suggests interactive app concepts tailored to your business, calculators, assessments, analyzers, and more. Free to use, no signup required.
- Free brainstorming tool
- Ideas built from your website
- Ready in seconds
How It Works
Tailored concepts, grounded in your business
Enter your website URL and the Idea Generator reads what you already say about your business, then suggests interactive experiences your prospects would actually use before they ever talk to sales.
It is the same starting point we use with clients. Before we design a calculator, assessment, or visualizer, we look for the question your prospects are already trying to answer. The Idea Generator gives you that first pass in seconds, so your team has something concrete to react to.
- Industry-specific app concepts in seconds
- Positioned for your audience and funnel stage
- Ideas grounded in what your website already says
- A clear starting point for your first interactive experience
Opens the Idea Generator tool at build.squaremigration.com
From Ideas to a Built Tool
Turn a brainstorm into something your prospects use.
The Idea Generator is the starting line. When a concept stands out, we shape it into a working lead-generation tool built around your expertise.
Generate Ideas
Scan your website and review tailored concepts for calculators, assessments, analyzers, and more.
Pick a Direction
Choose the idea that matches your goals, or bring a shortlist to the conversation.
Shape the Experience
We map the inputs, the personalized result, and the moment a prospect becomes a lead.
Build & Launch
We design and build the tool, then connect it to your site and your sales process.
Start With Ideas
What would your prospects want to figure out before they call you?
That is where the tool starts.
Run your website through the Idea Generator, then bring the concepts you like to a short call. We will tell you which ones are worth building first.
Talk Through Your IdeasFAQ
Common questions
- What does the Idea Generator do?
- You enter your website URL and the tool scans it, then suggests interactive app concepts tailored to your business: calculators, assessments, analyzers, and other lead-generation experiences your team could build.
- Is the Idea Generator free to use?
- Yes. It is a free brainstorming tool. You can generate ideas on your own or bring them to a conversation about building the right one.
- What happens after I get my ideas?
- Pick the concept that fits your goals and bring it to a call. We map the experience, shape it around your sales process, and build the tool your prospects actually want to use.
- Do I need to know anything technical to use it?
- No. Enter your website address and the tool does the rest. The ideas are written for marketing and sales teams, not developers.
Explore More
What else we build.
Lead Generation Tools
Calculators, assessments and interactive tools that turn your expertise into qualified leads.
Lead Generation Calculators
Valuation, ROI and savings tools that give buyers a useful answer and capture qualified leads.
Assessments
Interactive scoring tools that qualify prospects before the first sales call, with every answer attached.
Visualizers
Interactive product previews that help buyers see the outcome and move forward with confidence.
Landing Pages
High-impact pages and RSVP experiences for campaigns, launches and invite-only events.
Full App Builds
Custom apps with real accounts, data and logic, shipped in weeks, not quarters.
Squarespace Sites
New builds, redesigns and migrations your team can fully own and keep up to date.
LinkedIn Advertising
Managed B2B campaigns that put your offer in front of the exact buyers it was built for.
SEO & AI Visibility
Technical signals and useful content that help buyers find you in search and AI-generated answers.
About Square Migration
The story behind the studio, from Squarespace migrations to lead-generation tools.