How many leads is your website leaving on the table?

FAQ

Common questions

What is a lead generation calculator?

It's an interactive tool on your website that gives visitors a personalized answer — a savings estimate, an ROI projection, a valuation — in exchange for their contact details. Unlike a gated PDF, the visitor gets real value first, which is why calculators convert at a multiple of traditional forms.

How accurate are lead generation calculators?

A well-built calculator is a planning model, not a promise. The best ones use your real pricing, benchmarks or scoring logic, so the numbers a prospect sees are credible and specific to them. That credibility is exactly why calculators convert at a multiple of traditional forms.

What does a custom lead generation calculator cost to build?

It depends on the logic and integrations, but most single-purpose calculators ship in weeks, not quarters. Bring your pricing model or spreadsheet to a call and we'll scope it — you'll know the cost and timeline before anything is built.

Where do the leads go when someone uses my calculator?

Each submission includes the visitor's inputs and their result, routed to your CRM or inbox. Your sales team follows up with real context — what the prospect calculated and why it matters to them — instead of a bare email address.