About Us
We started with Squarespace migrations. Today, we also build the tools and campaigns that capture a prospects interest.
Square Migration was founded in 2021 to help businesses take control of their websites. Today, we turn B2B expertise into calculators, assessments, visualizers, custom apps and focused campaigns that give prospects a reason to engage.
2021
Square Migration is founded
The business starts where the name says: migrating websites from WordPress and other platforms to Squarespace, full replatforming, careful redirect planning to preserve SEO equity, training so clients can run their own site, and options for ongoing maintenance.
The idea behind it
Easier to use. Fully owned.
Every migration had the same goal: move clients onto a platform they can actually control and maintain themselves, where they own the content, the hosting relationship and the site outright.
Since then
The offering expanded. The name hasn't (yet).
Clients kept asking for more than a website. Today Square Migration builds calculators, assessments, visualizers, custom apps and high-impact landing pages. They can live on a Squarespace site, another website platform or as a standalone experience. The focus is always the same: give people a useful reason to engage.
2021
Founded in Apple Valley, MN
20+
Years in marketing & analytics
Top 10%
Builder on the Lovable platform
Squarespace
Circle Member
The Person Behind It
Twenty years of marketing. A builder's approach to leads.
Chris Gould has spent more than two decades across marketing, analytics, websites and sales enablement. His experience ranges from agency work for brands including General Mills, Microsoft and Electronic Arts to leading digital marketing for AndersenWindows.com.
That background shapes every project. Chris looks beyond whether something works to how people find it, why they engage, what the business learns from that interaction and how it can lead to a better sales conversation. His work also includes a patent in cross-channel conversion tracking.
Today Chris builds every Square Migration tool himself, and ranks in the top 10% of builders on the Lovable platform. He works with clients from the first idea through launch, turning their expertise into calculators, assessments, visualizers and apps that are genuinely useful to their audience.
If you have an idea for a tool your prospects would actually find useful, or a website that needs a new home, he'd love to hear it.
Let's Talk
Have an idea worth building?
That's where every engagement starts.
Bring the question your best prospects keep asking, or a website that's outgrown its platform. We'll tell you in one call what's worth building and what it should cost.
Meet VirtuallyExplore More
What else we build.
Lead Generation Tools
Calculators, assessments and interactive tools that turn your expertise into qualified leads.
Lead Generation Calculators
Valuation, ROI and savings tools that give buyers a useful answer and capture qualified leads.
Assessments
Interactive scoring tools that qualify prospects before the first sales call, with every answer attached.
Visualizers
Interactive product previews that help buyers see the outcome and move forward with confidence.
Landing Pages
High-impact pages and RSVP experiences for campaigns, launches and invite-only events.
Full App Builds
Custom apps with real accounts, data and logic, shipped in weeks, not quarters.
Squarespace Migrations
Move from WordPress, Wix, Webflow or a custom CMS without losing traffic.
Squarespace Sites
New builds, redesigns and migrations your team can fully own and keep up to date.
LinkedIn Advertising
Managed B2B campaigns that put your offer in front of the exact buyers it was built for.
SEO & AI Visibility
Technical signals and useful content that help buyers find you in search and AI-generated answers.