Case Study: AI-guided assessment
Boom Marketing: Campaign Framework Builder
An AI-guided builder that scans a prospect's website and returns ad copy, creative mock-ups and a budget plan across Facebook, Instagram, Google and LinkedIn.
The Challenge
Agencies are often asked for free strategy before a prospect will commit. Boom wanted to give prospects a real, personalized starting point while learning enough about each business to qualify the lead.
See it liveWhat we built
- A website scan that uses the prospect's own business as the input
- Generated ad copy and creative mock-ups by channel
- A suggested budget plan across major ad platforms
- Lead capture tied to the framework the prospect created
How it is promoted
Because every result is personalized, the builder gives Boom a strong offer for paid social, LinkedIn and email: try it on your own website and see what a campaign could look like.
What sales gets
- Each lead arrives with the prospect's website and campaign framework attached
- The sales call starts from a plan the prospect already reviewed
- Boom's expertise is demonstrated before the first meeting
FAQ
Common questions
- What does the Campaign Framework Builder create?
- It scans a prospect's website and returns ad copy, creative mock-ups and a budget plan across Facebook, Instagram, Google and LinkedIn.
- Why use an AI-guided assessment instead of a free consultation?
- Prospects get a useful result on their own time, and the agency receives a lead with real context instead of a blank contact form.
- Can this approach work for other service firms?
- Yes. Any firm that diagnoses, scores or plans for clients can turn that process into a guided assessment.
Let’s Talk
Stop Asking Prospects to “Contact Us.”
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Whether you have an idea for a calculator, assessment or custom app, or simply know there’s something useful you could build for your audience, let’s explore what’s possible.
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